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Disponible aussi en anglais sous le titre: Establishing your development office : staffing and reporting, budgets and planning, boards and volunteers, the seven must-have documents
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Includes engagement checklist, with advice on how to develop a case and advertise your mission all the way though keeping donors engaged and gaining momentum.
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Contents: The Legal Nature of Charitable Purpose Trust, Precatory Wishes and Donor Advice, Restrictions on Use, Restrictions on Timing, Variation of Restrictions, and Documenting Restricted Gifts.
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Why lapsed donors are an attractive target
Predetermined attributes of active and inactive donors
Reactivation and retention rates
How to optimize a donor reactivation campaign
Loyalty/philanthropy segments for lapsed donors
Key takeaways and recommendations for reactivation campaigns
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Contents
Why me?
Why are you asking me?
Do I respect you?
How much do you want?
Why your organization?
Will my gift make a difference?
Is there an urgent reason to give?
Is it easy to give?
How will I be treated?
Will I have a say over how you use my gift?
How will you...
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This manual has two primary objectives. First, we hope that it will add to your understanding and appreciation of the important contribution that foundations make to Canadian society. Second, by following the steps outlined in this manual, you should be able to assess the relative...
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Provides research, data, strategies and sources to support prospect research by Canadian fundraisers. Originally published as an article in Advancing Philanthropy, available at www.afpnet.org
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This guide is for many of the storytellers in your organization: senior leaders, marketing and communications professionals, evaluation and research professionals. It includes seven chapters plus resources throughout, examples from the for-profit and non-profit world, and an upcoming tools...
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