Engaging tomorrow's business leaders : research on the integration of corporate responsibility at Canadian MBA programs : report of findings

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Five best practices for transparent cause marketing

"New York Attorney General Eric T. Schneiderman has developed these Best Practices to promote transparency in cause marketing and help ensure that consumers are properly informed and that charities receive what they have been promised."

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Creating a giving program : a guide for small and mid-sized Canadian companies

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Business contributions to Canadian communities : findings from a qualitative study of current practices

"This report presents the results from the first phase of a long-term research initiative that addresses this gap in our knowledge. It summarizes the findings of a review of the literature on community investment and outlines the results of a series of roundtable consultations with 47...

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Corporate Community Investment Practices, Motivations and Challenges: Findings from the Canada Survey of Business Contributions to Community (CSBCC presentation)

Supporting materials for the Corporate Community Investment Practices, Motivations and Challenges full report, available in print only. Contact Imagine Canada to purcahse the report.  Imagine Canada members can borrow the report from the library.

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Business and community : past, present and future. Observations & insights from Imagine Canada (CSBCC presentation)

Learn about the trends in business contributions to nonprofit organizations and how you can use these trends to work better with businesses.

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Nonprofit sponsorship (CSBCC presentation)

A presentation for businesses!  The answers to seven key questions about corporate sponsorship for the nonprofit sector, including why businesses should work with nonprofits, what the current corporate sponsorship landscape is like and how to maximize the benefits of nonprofit sponsorship.

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Winning together - how charities get, grow and keep great sponsors

"No matter what size your organization, or how strong or rudimentary your current sponsorship program is, you can do a better job on sponsorship - and thereby build your brand, enhance your visibility, and attract more money and volunteers to your mission." - Hilborn

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The who, how, what and why of corporate community investment in Canada : a summary of findings from the Canada Survey of Business Contributions to Community

"This easy-to-use fact sheet summarizes some of the key findings from Imagine Canada’s survey on Canadian corporate citizenship, the Canada Survey of Business Contributions to Community (CSBCC). For the purposes of this fact sheet, the term large corporations include the 93 businesses surveyed in...

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Business contributions to Canadian communities : recent survey results

Carters Charity Law Bulletin #113, March 2007. Article discusses the results of the Canada Survey of Business Contributions to Community (CSBCC).

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