Guide pour une campagne annuelle

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Creating a planned giving program : a legacy building plan for small to medium community based organizations

Includes engagement checklist, with advice on how to develop a case and advertise your mission all the way though keeping donors engaged and gaining momentum. 

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Endowed and restricted gifts : what the gift planner needs to know

Contents: The Legal Nature of Charitable Purpose Trust, Precatory Wishes and Donor Advice, Restrictions on Use, Restrictions on Timing, Variation of Restrictions, and Documenting Restricted Gifts.

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Reactivating lapsed donors: how to use loyalty and philanthropic segmentation to optimize donor reactivation

Why lapsed donors are an attractive target Predetermined attributes of active and inactive donors Reactivation and retention rates How to optimize a donor reactivation campaign Loyalty/philanthropy segments for lapsed donors Key takeaways and recommendations for reactivation campaigns

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The 11 questions every donor asks and the answers all donors crave : how you can inspire someone to give generously

Contents Why me? Why are you asking me? Do I respect you? How much do you want?  Why your organization? Will my gift make a difference? Is there an urgent reason to give? Is it easy to give?  How will I be treated? Will I have a say over how you use my gift? How will you...

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Building foundation partnerships : the basics of foundation fundraising and proposal writing : a manual

This manual has two primary objectives. First, we hope that it will add to your understanding and appreciation of the important contribution that foundations make to Canadian society. Second, by following the steps outlined in this manual, you should be able to assess the relative...

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More than data: how prospect research can help you fine-tune

Provides research, data, strategies and sources to support prospect research by Canadian fundraisers.  Originally published as an article in Advancing Philanthropy, available at www.afpnet.org 

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Stories worth telling

This guide is for many of the storytellers in your organization: senior leaders, marketing and communications professionals, evaluation and research professionals. It includes seven chapters plus resources throughout, examples from the for-profit and non-profit world, and an upcoming tools...

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Building foundation partnerships : the basics of foundation fundraising and proposal writing : a manual

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The continuing journey : stewardship and useful case studies in philanthropy

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